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Business & Management · Diploma

Diploma in Marketing

INTI International University

Program overview

The Diploma in Marketing at INTI International University Malaysia equips students with a solid foundation in marketing and related business development, allowing them to fulfil the demands of their job, progress in their careers as well as develop professionally in the face of dynamic business changes and international networking opportunities.

Entry Requirements

STPM

Grade C (CGPA 2.00) in 1 subject

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

Marketing Assistant,Copywriting,Event management,Sales Manager

Curriculum

Show full curriculum

Core Modules

  • Fundamentals of English
  • English for Academic Purposes
  • Financial Accounting
  • Principles of Microeconomics
  • Principles of Macroeconomics
  • Public Speaking
  • Fundamentals of Marketing
  • Introduction to Business and Management
  • Business Mathematics
  • Quantitative Methods
  • Personal Development Skills
  • Business Ethics
  • Fundamentals of Human Resource Management
  • E-commerce Theory and Applications
  • Capstone Project

Specialised Modules

  • Marketing Communications
  • Service Marketing
  • Retail Marketing
  • Consumer Behaviour
  • Digital Marketing
  • International Marketing
  • Content Marketing
  • Fundamentals of Marketing Research and Analytics

MPU Subjects

  • Green Future Malaysia/Bahasa Kebangsaan A*
  • Co-curriculum
  • Appreciation of Ethics and Civilisations (Local students)/Communicating in Malay 1B (International students)
  • Integrity and Anti-Corruption

*For Malaysian students who do not have a credit in SPM BM.

Entry requirements

Diploma: high-school certificate or equivalent with suitable grades.

Typically IELTS 5 or equivalent (TOEFL / PTE). Some universities offer a preparatory English program if you haven't reached the score yet.

Exact requirements vary by program, and an English certificate such as IELTS or an equivalent may be required.

Career opportunities

  • Business manager
  • Marketing specialist
  • Accountant
  • Financial analyst
  • Entrepreneur

Is this program right for you?

Send us your qualifications and we'll confirm your eligibility and next steps during your consultation.

No commitment required