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Business & Management · Bachelor's

Bachelor of Public Relations Management (Hons)

Management and Science University (MSU)

Program overview

The Bachelor of Public Relations Management (Hons) Program at Managment & Science University (MSU) Malaysia focuses on developing the skills and knowledge necessary for modern public relations practice. It integrates theory with practical experience, emphasizing effective communication management and the application of entertainment talents in public environments. Graduates will be well-equipped to excel in the dynamic field of public relations and contribute to organizational success.

Entry Requirements

  • You need to pass STPM with at least a C (2.00 CGPA) in two (2) subjects

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Careers

Media Director, Advertising & Promotion Executive, Public Relations Manager, Event Manager

Curriculum

Show full curriculum

Year One

  • Introduction to Public Relations
  • Practices of Management
  • Publicity Media and Public Relations Writing
  • Entertainment Management

Year Two

  • Corporate Communication Management
  • Social Media in Public Relations
  • Visual Communication
  • Mandarin

Year Three

  • Advertising and Promotion in Public Relations
  • Strategic Public Relations Management
  • Industrial Training

Available scholarships

  • International Tuition Fee Rebate

    This discount is available to international students and will be divided proportionally across the entire duration of the study program. To qualify for this rebate, applicants must provide their official high school certificate during the application process.

Entry requirements

Bachelor's: strong high-school results, a foundation, or a diploma.

Typically IELTS 5.5 or equivalent (TOEFL / PTE). Some universities offer a preparatory English program if you haven't reached the score yet.

Exact requirements vary by program, and an English certificate such as IELTS or an equivalent may be required.

Career opportunities

  • Business manager
  • Marketing specialist
  • Accountant
  • Financial analyst
  • Entrepreneur

Is this program right for you?

Send us your qualifications and we'll confirm your eligibility and next steps during your consultation.

No commitment required