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العربية

Art & Design · Bachelor's

Bachelor of Arts (Hons) in English and Public Relations

SEGi University

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Program overview

The Bachelor of Arts (Hons) in English and Public Relationsis a double major degree that prepares students for careers in public relations with a strong command of the English language. The program combines the analysis of English language use in literature with the knowledge and skills needed for successful public relations campaigns. Graduates are equipped to excel in government, corporate, and non-profit organizations.

Entry Requirements

A pass in STPM or its equivalent, with a minimum of Grade C (GPA 2.00) in any two subjects and a credit in English at SPM or its equivalent.

For other qualifications and certificates (e.g., UEC, equivalent , etc..) please contact our educational consultants or submit your application for Admission assessment.

Dual Award

Dual award from SEGi and the University of Central Lancashire.

Future Careers

  • Press Agents
  • Publicity and Media Relations Managers
  • Crisis Managers
  • Customer Relations Manager
  • Public Affairs Manager
  • Events Manager
  • Government sector
  • Media sector
  • Corporate sector
  • Banks
  • Investment houses
  • Finance institutions
  • Insurance companies
  • Travel agencies
  • Hotels
  • Legal firms
  • Consultancies

Curriculum

Show full curriculum

Year 1

  • Introduction to Communication Theory
  • English for Business Correspondence
  • English Grammar
  • Academic English
  • Public Speaking
  • Introduction to Mass Communication
  • Introduction to Linguistics
  • Introduction to Literature
  • General Psychology

Year 2

  • Principles of Public Relations
  • English Phonetics and Phonology
  • Sociolinguistics
  • Strategies and Practices in Public Relations
  • Event Management
  • Introduction to Drama
  • Business Ethics
  • Law and Ethics in Mass Communication
  • Creative Writing
  • Crisis Management
  • Quantitative and Statistical Methods
  • Entrepreneurship
  • Environmental Management and Technology

Year 3

  • Desktop Publishing
  • Research Methods
  • Public Relations and Media Writing
  • Media Relations and Publicity
  • Public Opinion and Propaganda
  • American and European Literature
  • Research Project
  • Internship

Matapelajaran Umum (MPU)

  • Hubungan Etnik/BM Komunikasi
  • Tamadun Islam & Asia/Malaysian Studies
  • Effective Listening/Bahasa Kebangsaan A
  • Personal Health Management
  • Kokurikulum

Available scholarships

  • International Student Discount

    Up to 20% coverage

    The student must maintain the required CGPA every semester to get the discount Also, this dsiocunt is apply for all programs except: Nursing, Dentistry, MBBS, Optometry, ODL

  • International Student Discount

    Up to 30% coverage

    The student must maintain the required CGPA every semester to get the discount Also, this dsiocunt is apply for all programs except: Nursing, Dentistry, MBBS, Optometry, ODL

  • International Student Discount

    Up to 50% coverage

    The student must maintain the required CGPA every semester to get the discount Also, this dsiocunt is apply for all programs except: Nursing, Dentistry, MBBS, Optometry, ODL

Entry requirements

Bachelor's: strong high-school results, a foundation, or a diploma.

Typically IELTS 5 or equivalent (TOEFL / PTE). Some universities offer a preparatory English program if you haven't reached the score yet.

Exact requirements vary by program, and an English certificate such as IELTS or an equivalent may be required.

Career opportunities

  • Graphic designer
  • UX designer
  • Interior designer
  • Art director

Related programs

Is this program right for you?

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