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إدارة الأعمال والتسويق · بكالوريوس

Bachelor of Business Administration (Hons) in Management

جامعة نيلاي

تحقق من أهليتكتحدّث مع مستشار

نظرة عامة

تفاصيل البرامج معروضة باللغة الإنجليزية كما توفرها الجامعات.

A thorough curriculum with an emphasis on management practices and concepts is provided by Nilai University's Bachelor of Business Administration (Hons) in Management degree. Students gain knowledge about organizational behavior, strategic management, human resource management, and leadership via a combination of academic understanding and real-world applications. Graduates are equipped to pursue advanced study in specialized management fields or a variety of management careers in a variety of businesses after completing their program.

Entry Requirements

STPM

Pass with a minimum Grade C (GP 2.00) in any two (2) subjects, and a pass in Mathematics and English at SPM level

For other qualifications and certificates (e.g., UEC, Foundation, STAM, etc..) please contact our educational consultants or submit your application for Admission assessment.

Future Career

Emergency Management Director , Marketing Manager , Product Manager , Social Media Executive , Public Relations Executive , Marketing Consultant , Brand executive , Business Development Executive , Bank Executive

المنهج الدراسي

عرض المنهج كاملاً

Programme Module

Common Core

  • Business Communication
  • Business Ethics and Social Responsibility
  • Essentials of Information Skills
  • Foundation of Business
  • Human Resource Management
  • Introduction to Finance
  • Introduction to Financial Accounting
  • Introduction to Management Accounting
  • Law for Business
  • Principles of Management
  • Principles of Marketing
  • Principles of Macroeconomics
  • Principles of Microeconomics
  • Quantitative Methods for Business

Discipline Core

  • Business Analytics
  • Business Research Methods
  • Consumer Behaviour
  • Digital Marketing
  • E-Commerce
  • Entrepreneurship
  • Financial Technology
  • Global Talent Management
  • Human Resource Development
  • Marketing Management
  • Personal Finance
  • Sales Management

Specialization

  • Business Process Management
  • Business Project Plan
  • Industrial Relations
  • International Business
  • International Management
  • Leadership
  • Logistics Supply Chain Management
  • Organisational Behaviour
  • Organisational Theory and Design
  • Strategic Management

Industrial Training

  • Internship

Compulsory Courses

  • Graduate Preparatory Course
  • Bahasa Melayu Komunikasi 2 (International Students) OR
  • Penghayatan Etika dan Peradaban (Malaysian Students)
  • Philosophy and Current Issues (Malaysian & International Students)
  • Co-curriculum

المنح المتاحة

  • International Discount (MENA Region)

    تغطية حتى 30%

    A 30% tuition fee reduction is available to students originating from the MENA region. This discount features no prerequisite conditions and will be applied automatically to eligible student accounts upon enrollment.

  • International Discount

    تغطية حتى 50%

    A 50% tuition fee reduction is available to all international students. To qualify, applicants must present their official high school certificate during the application process. To retain this 50% discount throughout their studies, students must maintain the required minimum CGPA at the end of every semester.

شروط القبول

البكالوريوس: الثانوية مع معدل مرتفع، أو الفاونديشن، أو الدبلوم.

عادةً IELTS بدرجة 5.5 أو ما يعادلها (TOEFL / PTE). بعض الجامعات توفر برنامج لغة تحضيري لمن لم يحقق الدرجة.

تختلف الشروط الدقيقة حسب التخصص، وقد تُطلب شهادة لغة إنجليزية مثل IELTS أو ما يعادلها.

الفرص المهنية

  • مدير أعمال
  • أخصائي تسويق
  • محاسب
  • محلل مالي
  • رائد أعمال

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