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إدارة الأعمال والتسويق · بكالوريوس

Bachelor of Arts (Honours) in Hospitality Management

جامعة UCSI

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نظرة عامة

تفاصيل البرامج معروضة باللغة الإنجليزية كما توفرها الجامعات.

The Bachelor of Arts (Honours) in Hospitality Management Program at UCSI University Malaysia prepares students for leadership roles in the hospitality industry by combining business knowledge, practical skills, and industry placement. The programme includes experiential learning, industry immersion, academic projects, and entrepreneurial competencies to provide a strong foundation for success. Graduates of the programme can pursue exciting careers in the hospitality industry.

Entry Requirements

  • STPM: Minimum 2 Principal (C)
  • For other qualifications and certificates (e.g., UEC, equivalent , etc..) please contact our educational consultants or submit your application for Admission assessment

Future Careers

Operations Director, Business Development Director, Customer Service Director, Food Service Director, Marketing Director, Hotel Manager, Public Relations Manager, Human Resource Manager, Training Manager, Revenue Manager, Educator.

المنهج الدراسي

عرض المنهج كاملاً

Year 1

Extra-Curricular Learning Experience 1

Fundamentals of Hospitality and Tourism Industry

Food Safety, Hygiene and Sanitation

Business Communication

Culture and Cuisine

Restaurant Operation Management

Food and Beverage Cost Control

Principles of Economics

Fundamentals of Information Systems

Elective *

Accommodation Management

Food and Beverage Service Management

Customer Relationship Management

Year 2

Extra-Curricular Learning Experience 2

Research Methodology

Principles of Marketing

Event Management

Hospitality Facilities Management & Design

Commercial Food Production

Business Statistics

Hospitality Revenue Management

Academic Writing

Strategic Management for Hospitality & Tourism

Independent Project A

Hospitality and Tourism Law

Human Resource Management

Fundamentals of Entrepreneurship

Elective *

Year 3

Extra-Curricular Learning Experience 3

Tourism Planning, Development and Management

Hospitality Business Leadership

Independent Project B

Financial Management

Elective *

Elective *

Cooperative Placement

*Choose four (4) Elective from the list:

  • French Language
  • Business Events
  • Sustainable Hospitality Operations
  • Hotel Convention Operations and Sales
  • Beverage Studies
  • Oenology
  • Fundamentals of Barista

General Courses (MPU) are compulsory for all students.

For Malaysian students:

Falsafah dan Isu Semasa

Penghayatan Etika dan Peradaban

Integrity and Anti-Corruption

For International students:

Falsafah dan Isu Semasa

Bahasa Melayu Komunikasi 3

Integrity and Anti-Corruption

المنح المتاحة

  • International Student Tuition Fee Rebate

    تغطية حتى 20%

    Up to 20% Tuition Fee Reduction: Students may Submit a request to apply for the discount Upon arrival in Malaysia, and following the completion of the registration process.

شروط القبول

البكالوريوس: الثانوية مع معدل مرتفع، أو الفاونديشن، أو الدبلوم.

عادةً IELTS بدرجة 5 أو ما يعادلها (TOEFL / PTE). بعض الجامعات توفر برنامج لغة تحضيري لمن لم يحقق الدرجة.

تختلف الشروط الدقيقة حسب التخصص، وقد تُطلب شهادة لغة إنجليزية مثل IELTS أو ما يعادلها.

الفرص المهنية

  • مدير أعمال
  • أخصائي تسويق
  • محاسب
  • محلل مالي
  • رائد أعمال

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